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02/16/2012
The Decline of the MSM
01/26/2012
The Ruse of the Fourth Estate
01/02/2012
Our Faustian Bargain
11/15/2011
What Brands Can Learn From Direct Marketers
09/28/2011
Media and Marketing Beyond The Algorithm
09/01/2011
The Algorithmic Debate Is Over—The Loser Is Clear
08/18/2011
Are We Becoming Small?
07/14/2011
Long Tail Marketing – A Field of Screams
06/20/2011
Limits of Knowledge
06/16/2011
What Business Are You In?
06/09/2011
Time for a New Thinking Cap
06/02/2011
The Paradigm of Prediction
03/17/2011
Advertising As A Destination Model—A Contrarian View
02/28/2011
NULLNassim Nicholas Taleb Interview with Jaffer Ali
02/19/2011
Will the Tallest Midget in the Room Please Stand Up!
02/10/2011
AOL's Huffington Post Acquisition An Epic Fail
01/25/2011
Monetizing Your Media Assets Beyond Advertising
12/08/2010
Has Google's Empire Passed Its Zenith?
11/18/2010
Does Your Advertising Have "Soul"?
10/29/2010
Jaffer Ali Web Video Savant
10/18/2010
Inertia
10/13/2010
Choice and Scale
10/13/2010
What's The Question?
09/07/2010
No Soliciting Allowed!
09/02/2010
Can Eric Schmidt and Marketers Predict Human Behavior?
08/19/2010
The Real Dope on Pre-Roll
08/18/2010
Respecting the Rodney Principle
08/05/2010
Dreams of the Heart
07/28/2010
A Critical Discourse
07/21/2010
Inside Plato's Digital Cave
06/29/2010
Sustainability
06/11/2010
What's My Job?
05/25/2010
The Search for Scalable Reach: razing the digital ghetto
05/24/2010
How Can We Attract The Right Audience In Scale?
04/30/2010
Leaked Memo From a Brand Manager - Discovered by Jaffer Ali
04/29/2010
Q&A Interview with Jaffer Ali - Vidsense
04/22/2010
The Internet's Boulevard of Broken Dreams
03/22/2010
More On Reach
03/03/2010
Why The Online Ad Community Needs To Redefine Reach
03/03/2010
Back Up the Rabbit Hole: an Interview with Jeff Einstein
02/16/2010
Woody Allen And The Dying Spirit Of Innovation
02/01/2010
An Ode to Corporate Friction
01/19/2010
In Search Of Digital Simplicity
01/11/2010
The Geeks Shall Inherit The Earth
01/04/2010
Forever Jung: What Makes Social Media Social?
12/23/2009
Why I No Longer Believe In Advertising?
12/02/2009
Simple Path To Publishing Profit
11/17/2009
Will Pay-For-News Create A New Industry?
11/09/2009
Why Charging For Online News Content Won't Work
11/02/2009
The Real Twitter Revolution
10/05/2009
Using Content Instead Of Advertising To Deliver Audiences
10/01/2009
Thinking Out Loud: Relevant or Wrong
09/28/2009
The Way Out For Publishers, Part 2 of 2
09/21/2009
The Way Out For Publishers, Part 1 of 2
09/16/2009
Driving In The Rear-View Mirror
09/09/2009
The Audience In The Media Ecosystem
08/20/2009
A Brand's-Eye View of Behavioral Targeting
08/11/2009
An Interview with George Orwell & Paddy Chayefsky: Part 2 of 2
08/10/2009
Behavioral Targeting: Putting Lipstick on a Pig
08/04/2009
An Interview with George Orwell & Paddy Chayefsky: Part 1
07/31/2009
Is Video Preroll Dead?
07/29/2009
Big Brother's Brother
07/22/2009
Why Behavioral Targeting Is Immoral
07/15/2009
Video Snacks As The Main Course, Part II
07/08/2009
Video Snacks As The Main Course, Part I
06/03/2009
O Captain, My Captain
06/02/2009
An Advertiser's Guide To Video Snacking
05/28/2009
Taking Flight with Black Swans
05/19/2009
Pony Up To The Video Snack Bar
05/13/2009
Marketing With Wonder
05/06/2009
How to Earn a BS Degree in Media
04/22/2009
The Pretense of Knowledge
04/13/2009
Chasing String in The Digital Era
03/17/2009
Walking the Talk - Embracing Uncertainty
01/21/2009
Walking the Talk - Count on Yourself
01/13/2009
Let Your Audience Target You
12/16/2008
Walking the Talk with Your Agency
12/08/2008
The Cheng and Ch'i of Online Advertising
11/18/2008
Has Online Advertising Lost Its "Schwerpunkt"?
11/18/2008
Is Media Privatization The New Trend?
11/04/2008
Fear is the Mind-killer
10/31/2008
The Center Cannot Hold
10/22/2008
When R-O-I Can Lead To R-U-I-N
10/13/2008
Technocrats: Go on Home and Take the Shortcut
10/08/2008
Guest Blog by Jaffer Ali: Can The Mainstream Media survive?
10/08/2008
Why not market for a cause?
09/25/2008
Brand advertising model still 'upide down'
09/16/2008
Re-examine the Metrics of Online Video
08/27/2008
Pre-Roll Takes a Terrible Toll
07/30/2008
Painting Ourselves Into A Corner
07/29/2008
Invite Your Audience To Build Loyalty
07/15/2008
User-Generated Video: For Advertisers, Volume Doesn't Equal Quality
06/30/2008
Who 'Owns' The Eyeball?
06/24/2008
Buying Online Video: Clip Demos vs. Site Demos
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