We've been deeply involved with video since the dawn of the home video industry in 1980. We first brought video to digital way back in 1998 -- long before high-speed access replaced dial up. Since then, we've touched every part of the online video ecosystem. We know what works and -- just as important -- what doesn't.
In 2008, Vidsense was born. From day one it was and remains abysmally simple: we let consumers select what THEY want to watch, then deliver them directly to paying advertisers -- just like TV. No stalking, no stealth technologies and no impossibly complex algorithms. Instead, we use video clips with proven appeal to specific demographics as bait to attract and deliver target audiences in scale -- again, just like TV.